Sarasota Realtors Robert and Valerie Orr
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Best Seller Open House Hosting Tips

As the Sarasota market continues to favor sellers, more homeowners are jumping in, opting to sell their properties as home value steadily rise. So, now is the time to know the best seller open house hosting tips to get top dollar and increase your return on investment. Buyers are eager to take advantage of the near historically low interest rates and to purchase before prices rise too high. It's all a matter of making the right impression, well before buyers see your home in-person.

Best Seller Open House Hosting Tips

Data collected by the National Association of Realtors reveals 92 percent of home searches begin on the internet. This figure certainly isn't surprising because it's the simple and easiest way to see scores of homes. Of course, clicking and tapping through hundreds of photos isn't a substitute for real-time experience. Buyers need to be on-site in order to get a complete understanding of what the home offers, the neighborhood dynamics, and more. But, to get buyers to actually see your home, said photos must pique interest and cause people to act.

When a home hits the market, one of the first tasks for the seller is to put on an open house. If your home is listed with a real estate agent, your agent will tell you how to prepare your home and organize the open house. If you list your home without an agent, then it's all up to you. Either way, you and your agent can take steps to make sure the maximum number of people sees your home, increasing its chances of selling quickly for a better price. While technology has changed some aspects of open houses, others – such as the importance of making a good first impression – remain the same. --U.S. News and World Report

This means all listing photos must be high quality and showcase the best features and amenities. Photos should not only include the interior and exterior of your home, but also any community amenities. With every image, you need to ask yourself if it will motivate buyers to put your home on their must see lists. Be sure to include great photos of the exterior so buyers will know it has wonderful curb appeal, as well as the living room, kitchen, bedrooms, and bathrooms. Listing photos are just the beginning, you'll need to show your home and you can use the best seller open house hosting tips to make the right impression:

  • Declutter, disinfect, and depersonalize. Do these three things in order and do them well. You need to declutter, riding your house of as much as possible, deep clean every room, and completely depersonalize the entire home. Leave no trace of clutter, dust, or your personal life because all of these are big objections to buyers. If you don't put in the extra effort, it will take longer to sell and more difficult to get a good price.

  • Stage your home right. One of the most important aspects of home staging is to follow the "less is more" rule. When you live in a home, you'll arrange the furniture to get the best possible views of the television and be comfortable at the dinner table. However, this isn't necessarily how the furniture should be arranged. You need to stage furniture to provide the most traffic flow and visual appeal.

  • Have a place for children and pets to stay. If it's possible, have a place for children and pets to go during your open house. You'll see this advice time and again because it's so important. After all, you don't know who is going to be attending and their personal preferences. Speaking of not knowing the people coming into your home, be sure to lock away all valuables and medicines as a precaution.

  • Provide plenty of information. One of the best ways to make a great impression on potential buyers is to have a pre-listing home inspection conducted by a licensed professional. These are wonderful and powerful sales tools which put buyers' minds at-ease, demonstrate you have nothing to hide, and your readiness to sell the home. In addition, make listing sheets available for people to pick up.

  • Stay out-of-the-way but ready to answer questions. When people arrive, you should greet them, then fade into the background. Do not follow people around but always be ready to answer questions if you want to stay during the open house.

If you are able, do some light makeover work before you begin the cleaning and staging process. A fresh coat of interior paint, a good power or pressure wash for the exterior, replace cabinet hardware, and be sure to make the curb appeal pop. If you are considering putting your home on the market and want to know it's true value, just contact us. We'll help you get your home ready to sell and market it to qualified buyers.